Juliana | Graphic Design

B Squared Design & Printing Branding Guidelines

Kicking off Manhattan’s B Squared Design & Printing’s identity rejuvenation, this book is a thirty-page set of traditional brand rules and regulations based around the company’s pre-existing logo.

Graphic Design, Branding

2011
American Bach Society, New Member Brochure

New member tri-fold brochure outlining the history and logistics involved with The American Bach Society as well as membership information. Five hundred copies distributed by mail and at numerous ABS events.

Graphic Design, Marketing

2011
What Would We Do Without It

Installation that houses a series of thirty handsewn cards. Each card is a build up based on the previous. The series and signage together emphasize the general relationship between modern technology and the “DIY” work ethic as well as more specific, design-related topics with a stress on hand-crafted materials. Featured in Designer BS, a design-related blog written by graphic designer and author, Beth Tondreau and her colleague, Susan Dell’Orto.

Graphic Design, Multimedia, Installation Design

2011
Nothing But the Kitchen Sink

Flip-book documenting the status of a kitchen sink over a 24-hour period printed on vellum. The material exposes the following several “stills” while alluding to a soapy feeling.

Graphic Design

2011
B Squared 2011 White Ink Calendar

A white ink calendar printed on a variety of finishes of Neenah digital stocks to celebrate B Squared Design & Printing’s white ink promotion. Awarded the Neenah Paperworks Design Contest Silver Award for Eastern Region in April 2011, establishing a business partnership between B Squared and Neenah. Sent as a holiday gift to over five hundred of B Squared’s clients.

Advertising, Graphic Design, Marketing

2011
Let Your Freak Flag Fly

Poster series public service announcement using renowned risk-takers throughout history in order to promote finding success through individuality and staying true to oneself. Icons include Benjamin Franklin, Jim Henson, Martha Graham, Coco Chanel and Dr. Seuss.

Graphic Design

2011
Alex & Mickey's Wedding Suite

A letterpressed wedding suite based on the Arts & Crafts movement with a country wedding flare.

Some photos by Kaia Marie Balcos.

Graphic Design, Print Design, Typography

2011
DWADE OFFICIAL Flitter

Dwayne Wade’s Twitter translated into flyer form. Each flyer was constrained to black and white print on letter-sized paper and contains a new tweet. The fliers fold in order to spell the icon’s user name as well as create the illusion of movement, as if the basketball star’s fast-moving essence is physically present within the fliers.

Graphic Design, Installation Design, Typography

2011
Suzanne's Bridal Shower

A bridal shower invitation suite based off of the bride's college portfolio image. Her signature photograph was printed on a vellum sheet to lay over the shower invitation. Also enclosed is a recipe card, perforated for each guest to write a signature recipe, tear off and bring to the shower to create a cook book for the bride-to-be! Printed on Felt stock and vellum and Cocoa brown envelopes and yellow liner from Paper Presentation [New York, NY].

Graphic Design, Print Design

2011